Search results

While a growing body of literature reveals the prevalence of men's harassment and abuse of women online, scant research has been conducted into women's attacks on each other in digital networked environments. This chapter responds to this research gap by analyzing data obtained from qualitative interviews with Australian women who have received at times extremely savage cyberhate they know or strongly suspect was sent by other women. Drawing on scholarly literature on historical intra-feminism schisms – specifically what have been dubbed the “mommy wars” and the “sex wars” – this chapter argues that the conceptual lenses of internalized misogyny and lateral violence are useful in their framing of internecine conflict within marginalized groups as diagnostic of broader, systemic oppression rather than being solely the fault of individual actors. These lenses, however, require multiple caveats and have many limitations. In conclusion, I canvas the possibility that the pressure women may feel to present a united front in the interests of feminist politics could itself be considered an outcome of patriarchal oppression (even if performing solidarity is politically expedient and/or essential). As such, there might come a time when openly renouncing discourses of sisterhood and feeling free to disagree with, and even dislike, other women might be considered markers of liberation.

Sleep apps installed on smartphones are increasingly being used to help people overcome sleep problems. The purpose of this chapter is to identify the discourses that underpin discursive constructions of the potential sleep app user in sleep app marketing communication. According to critical marketing theory, discursive constructions of the potential consumer in marketing communication promote the potential consumer’s identification and alignment, priming the potential consumer to consider positively the product being marketed. In that sense, marketing (of sleep apps, or indeed anything) is culturally significant, as it provides templates for forms of identity, and affects the meanings and objects that circulate within a culture.

A data set consisting of the promotional material that was used to market acclaimed sleep apps was analysed using Foucauldian discourse analysis (FDA). The following discourses were identified in the data: disempowerment, pathologisation, ignorance, behaviourism, responsibilisation, mindfulness, seduction, convenience or common sense, empowerment and individualisation. These discourses indicate how sleep apps are legitimised as technical appendages to be installed into people’s phones and integrated into their lives. They also underpin the discursive identities that summon potential consumers into alignment. This chapter contributes to our understandings of the discursive mechanisms that lie behind the growing uptake of sleep apps. It also demonstrates the value of combining discourse analysis with relevant critical theory to gain insights into the emerging phenomenon of app culture.

This chapter reviews the media's fascination with one of the most infamous women in Canadian history. Karla Homolka was found guilty of manslaughter in the deaths of two Ontario teenage girls in the early 1990s. Her husband, Paul Bernardo, was convicted on a number of charges associated with these deaths, including sexual assault and first degree murder. The chapter traces the initial print reports of the arrest, trial and sentencing of Karla Homolka; the application of the ‘Ken and Barbie’ moniker as a description of Karla Homolka and Paul Bernardo; and the characterization of Karla Homolka's sentencing as the proverbial ‘deal with the devil’. The media continued to pursue Karla Homolka long after she had completed her twelve-year prison sentence and was released into the community. The media's evolution in coverage of this case is described, and it is argued that Karla Homolka's treatment by the media was, and continues to be, an example of the kind of biased coverage that illustrates the gendered manner in which violence is conceptualized in our society, and calls into question the structural and systematic condemnation that is directed towards those women who commit violent crimes. This chapter emphasizes that the lens through which the media covers violent crimes for which women are accused and/or convicted is often clouded with vitriol and malevolence.